MARKETING • BUSINESS • RAMBLINGS
Do Not Redesign A Successful Product (unless you really have to)
Larry Kim, the founder of WordStream, posted an image and a question on LinkedIn that evoked around 300 comments. The image, shown…
You’re Too Old And Too Scared To Use Social Media For Your Business
Seven ways to kick-start social media Social media is very here, very now, and very relevant to most businesses. Still, many small…
The Difference Between Sales and Marketing
Breaking the love-hate relationship It’s not uncommon for an element of tension to exist between the sales department and the marketing department,…
Why it’s good to give away your Intellectual Property
It’s what you know, not who you are Intellectual Property, frequently abbreviated to ‘IP’, is the stuff you know. It’s your tacit understanding…